Edition 2023

Edition 2022

Read the report from the event

Blog post

E-wolucja Conferencje Cross-border

The sixth edition of the E-wolucja conference is now history! We already know from participants’ opinions that the event was to their liking, both in terms of the choice of speakers and topics of lectures, as well as the unique location – the charming Concordia Design in Wrocław, which fostered networking and new acquaintances.

Would you like to know more? Read the full summary in our blog article.

A few shots from the camera

Photo report

They were with us

Speakers

Damian Kuczynski
Buy session 1:1

Damian Kuczynski

CO-Founder

Salesupply

Tomasz Połeć

Tomasz Połeć

CO-Founder

Taxology

Damian Wiszowaty

Damian Wiszowaty

CEO

Gonito

Michał Toczyński

Michał Toczyński

CO-Founder

Profitcrew

Paweł Zakielarz

Paweł Zakielarz

CEO

Global24

Anna Jelonek

Anna Jelonek

Head of International Executive
Department

ICEA

Felix Mynarek

Felix Mynarek

Product Manager Compliance
Services

Interseroh+

Cezary Sowinski

Cezary Sowinski

Public Policy Manager
Services

Amazon

Piotr Owczarek

Piotr Owczarek

Sales Manager Polish Market

Kaufland

Radosław Olejarski

Radosław Olejarski

Ecommerce Manager

S’portofino

Basia Garczynska

Basia Garczynska

CEO

Get Noticed Agency

Paweł Mielczarek

Paweł Mielczarek

CEO

vSprint

Damian Kuczynski

Damian Kuczynski

Let’s have 1:1 consultation

199,00  244,77  brutto

  • The purpose of the meeting is to analyse business individually and discuss development plans.
  • You meet only with the selected consultant.
  • Time for consultation - 1h. In case of a longer need - for individual pricing.
  • Number of people - up to 4 participants from one company.
  • The number of places is limited - up to 7 consultations.

When purchasing consultations, please provide the topics that interest you in the "Order details" field.

Who am I?

I have been helping online stores go abroad for 10 years. We outsource the customer service of the online store in 25+ languages ​​in Europe and the USA, we help with returns and logistics. At Salesupply, we want you to be able to provide your customers with a better customer experience than your local competition. I am a co-owner of Salesupply Polska, which is part of the German-Dutch Salesupply Group. Privately - when I'm not working, my time is filled with three children: Miłosz, Leon and Sonia. Luckily we don't have a dog. However, whenever I can (you would like to write "I want"), I get on a bike and go to the mountains or gravel in the area.

What will I talk about during the conference?

How to deliver a customer experience that sells on the German market?

  • What is customer experience and how does it relate to an online store?
  • What customer experience does an e-commerce customer expect on the German market?
  • Why and how to prepare a company for outsourcing when going abroad?
Tomasz Połeć

Tomasz Połeć

Who am I?

Tomasz is a tax advisor with 13 years of experience in Polish and international consulting companies. She uses the experience and knowledge gained during numerous tax reviews and audits in her work as a tax advisor for e-commerce companies. He specializes in advising on VAT and CIT settlements in e-commerce and logistics. At the same time, Tomasz is a co-owner of an accounting office servicing a portfolio of about 700 clients.

What will I talk about during the conference?

TaxTech revolution and how IT solutions support e-commerce crossborder

  • E-commerce and taxes, love-hate relationship
  • E-commerce and taxes - the biggest challenges and problems
  • Why is the EU digitizing taxes?
  • IT solutions as support for accounting teams
  • Integration, standardization and harmonization of data as the key to success
  • Taxes in order. What's next ? A few words about warehouses and profitability
Damian Wiszowaty

Damian Wiszowaty

Who am I?

Half-man, half-Amazon - I am an expert in cross-border e-commerce with with a specialization in the Amazon marketplace

What will I talk about during the conference?

The trap of faith in e-commerce, or the factors that affect the valuation of your online store

  • The M&A market in the private label area is one of the hottest topics in online sales in recent years. I will tell you about what affects the valuation of your e-commerce and how sales on marketplaces can increase it.
  • Michał Toczyński

    Michał Toczyński

    Who am I?

    My name is Michał Toczyński and I specialize in scaling sales on sales platforms. I have been working in the industry for over 7 years, actively developing my marketing methodologies and adapting them to the dynamically changing market and sales platforms. I am also a co-founder of the Profitcrew agency, where I coordinate the work of the marketing team on a daily basis, which manages a budget of several million for clients with annual sales exceeding PLN 200 million. I work with brands developing sales in over 100 product categories, which allows me to draw practical and unique conclusions that many retailers do not have access to.

    What will I talk about during the conference?

    Make your brand stand out on Amazon: How to build a positive image among customers?

  • I will tell you about the most effective tools and techniques for presenting your brands and products in the Amazon environment and how to effectively increase the conversion rate, which is absolutely crucial for effective sales activities.
  • Paweł Zakielarz

    Paweł Zakielarz

    Who am I?

    From an early age, he knew that logistics was his only path to the future. For 8 years he gained strong professional experience working for a large logistics company in the USA, MBA from one of the best American universities in logistics. He has cooperated with the largest clients such as Mars, Amazon, Costco, Walmart. Using the experience from the past, after returning to Poland, he opened his logistics company with the goal - innovation, speed in deliveries and a high level of Partner Service. He innovates at every step and looks for better ways of doing things. Always open to feedback for further improvement.

    Anna Jelonek

    Anna Jelonek

    Who am I?

    In my daily work, I support clients' businesses on foreign markets and manage an international executive department. In my free time, I love board games, Hawaiian pizza and snowboarding.

    What will I talk about during the conference?

    Foreign expansion. SEO strategies for entering foreign markets.

    1. Domestic and foreign market - SEO solutions
    2. How to prepare your website for SEO when entering the other market?
    3. Which markets for SEO are the most attractive for Polish e-businesses?
    4. SEO and operating on several foreign markets. How to arrange it?
    Felix Mynarek

    Felix Mynarek

    Who am I?

    I have been a product manager at Interseroh+ since 2022, and I currently oversee the Europe-wide packaging compliance service. At Interseroh+, we support companies by ensuring that they are in compliance with packaging requirements throughout Europe. Additionally, I have over a decade of experience in the recycling and environmental industries and the licensing of transport and sales packaging in particular. I am also a PhD student at the University of Hohenheim, where I am currently investigating how learning takes place in organisations. This is an important topic, as companies must be able to react quickly to changes. As such, learning—particularly that which takes place informally and as a result of reflection—is the factor of success for organisations.

    What will I talk about during the conference?

    Legally compliant packaging licensing throughout Europe

    • Why we must act on packaging and packaging waste
    • What manufacturers must consider in terms of their extended producer responsibility
    • Different regulations on dealing with packaging in Europe: even though the framework is based on the EU packaging directive, many EU countries implement it differently in their national legislation
    • Information about the licensing using France, Germany and Austria
    • Information about how Interseroh+ supports companies by taking over the packaging licensing and ensuring that they are in compliance with packaging requirements throughout Europe: companies simply authorize Interseroh+ to handle everything on their behalf. Following a complimentary compliance check, Interseroh+ then covers the client’s EPR registration, data reporting and any communication with foreign systems.
    • Analysis of the implications of the new EU proposal: In order to standardise the different EU-wide regulations, the EU Commission published a proposal for new packaging regulations in November of last year. In light of this proposal, we will take a look at the concrete implications this could have for packaging distributors in Europe
    Cezary Sowinski

    Cezary Sowinski

    Who am I?

    An expert in the field of taxation of trade in goods and related issues, successfully combining a solid academic foundation with extensive practical knowledge and many years of professional experience in government administration, consulting and business. Currently, a public policy manager at Amazon. He specializes in regulatory issues in the area of ​​e-commerce, as well as competition law and consumer law, tax and customs law, intellectual property and goods safety regulations, aspects of forwarding and logistics.

    What will I talk about during the conference?

    Brand protection on Amazon

  • During my lecture you will learn how Amazon protects the brands and intellectual property rights of its sellers. I will present the tools that can be used to protect your brand; we will also look into the "kitchen" to see how Amazon defends itself against dishonest entities and how its systems and teams work. I will also show interesting cases of challenges related to the protection of intellectual property, as well as present the expenditures and results of fighting fraud and abuse and removing unsafe and non-compliant products from Amazon stores in 2022
  • Piotr Owczarek

    Piotr Owczarek

    Who am I?

    Piotr is working as an International Sales Manager - specialised in the Polish market - for Kaufland Global Marketplace. Due to his work experience and professional network, he has demonstrated knowledge in the e-commerce industry and in online marketplaces, and he can target the needs of his sellers very well. For Kaufland Global Marketplace, Piotr is acquiring new sellers from Poland for kaufland.de, kaufland.cz and kaufland.sk, while at the same time supporting and optimizing the performance of current partners.

    What will I talk about during the conference?

    How to optimise your performance and start selling international with Kaufland Global Marketplace

  • Piotr - Sales Manager for the Polish market - will reveal tips & tricks on what is important when selling in Germany on Kaufland.de to differentiate yourself from your competitors and increase your performance through different levers. Once you have set yourself up optimally on Kaufland.de, you will benefit from your experience and you can easily sell on our new marketplaces in the Czech Republic and in Slovakia as well with Kaufland Global Marketplace. The topic of cross-border trade is becoming increasingly relevant for online sellers in e-commerce and sales can increase by an average of 10 to 15% through international expansion. Piotr will introduce you how to get started internationally with Kaufland Global Marketplace!
  • Radosław Olejarski

    Radosław Olejarski

    Who am I?

    Ecommerce Manager in S'portofino

    Basia Garczynska

    Basia Garczynska

    Who am I?

    Co-founder of Get Noticed Agency, a certified digital 360 agency that scales results for e-commerce stores. He loves to anticipate customer needs, analyze data, strategize, constantly improve processes and measure everything. Favorite keywords are: scaling, analytics, international expansion and YouTube campaigns. He also works as Head of Marketing at Cortland, which translates into continuous improvement of the quality of services at the agency.

    What will I talk about during the conference?

    Checklist of entering foreign markets with e-commerce on the example of S'portofino

  • 1. When is the right time to expand abroad with e-commerce?
  • 2. How to analyze which markets to choose?
  • 3. We have a market, what next? Resource preparation. Must have #getglobal.
  • 4. Safe marketing strategy
  • Paweł Mielczarek

    Paweł Mielczarek

    Who am I?

    I am an enthusiast of selling on Allegro. As the main builder of the vSprint and Olimp Marketplace brands, I support companies in increasing profits and streamlining sales processes on the largest marketplaces. I run my YouTube channel, which gives me a lot of satisfaction and inquiries, an overview of the target group's challenges and inspiration for new projects. In my free time I run (in my free time 🙂

    What will I talk about during the conference?

    Making up for losses from the local plot

  • I will tell you about:
  • - the condition of Polish e-commerce
  • - ideas and development directions for e-sales
  • - transformation of Polish companies from a local e-shop to a European market
  • EVENT’S SCHEDULE

    Agenda

    09:00 - 
    09:30
    Welcome and introduction of representatives of trade stands

    Artur Olejniczak and Paweł Zakielarz

    Welcome and introduction of representatives of trade stands

    9:30 - 
    10:00
    The trap of faith in e-commerce, or the factors that affect the valuation of your online store

    Damian Wiszowaty - Gonito

    The trap of faith in e-commerce, or the factors that affect the valuation of your online store

    10:00 - 
    10:30
    Checklist of entering foreign markets with e-commerce on the example of S'portofino

    Basia Garczyńska and Radosław Olejarski

    Checklist of entering foreign markets with e-commerce on the example of S'portofino

    10:30 - 
    11:00
    Ukraine – prospects, threats, difficulties and opportunities for online sales in a country at war

    Paweł Zakielarz - Global24

    Ukraine – prospects, threats, difficulties and opportunities for online sales in a country at war

    11:00 - 
    11:30
    Coffee break

    Coffee break

    Coffee break and talks with exhibitors

    11:30 - 
    12:00
    Make your brand stand out on Amazon: How to build a positive image among customers?

    Michał Toczyński - ProfitCrew

    Make your brand stand out on Amazon: How to build a positive image among customers?

    12:00 - 
    12:30
    Foreign expansion. SEO strategies for entering foreign markets.

    Anna Jelonek - ICEA

    Foreign expansion. SEO strategies for entering foreign markets.

    12:30 - 
    13:00
    TaxTech revolution. That is how IT solutions support crossborder e-commerce

    Tomasz Połeć - Taxology

    TaxTech revolution. That is how IT solutions support crossborder e-commerce

    13:00 - 
    14:00
    LUNCH

    LUNCH

    Lunch break and talks with exhibitors

    14:00 - 
    14:30
    How to optimize your account and start selling internationally with Kaufland Global Marketplace

    Piotr Owczarek - Kaufland

    How to optimize your account and start selling internationally with Kaufland Global Marketplace

    14:30 - 
    15:00
    Legally compliant packaging licensing throughout Europe

    Felix Mynarek - Lizenzero

    Legally compliant packaging licensing throughout Europe

    15:00 - 
    15:30
    How to deliver a customer experience that sells on the German market?

    Damian Kuczynski - Salessuply

    How to deliver a customer experience that sells on the German market?

    15:30 - 
    16:00
    Coffee break

    Coffee break

    Coffee break and talks with exhibitors

    16:00 - 
    16:30
    Making up for losses from the local plot

    Paweł Mielczarek - vSprint / OlimpMarketplace

    Making up for losses from the local plot

    16:30 - 
    17:00
    Brand protection on Amazon

    Cezary Sowiński - Amazon

    Brand protection on Amazon

    17:00 - 
    17:30
    Summary and conclusion

    Artur Olejniczk and Paweł Zakielarz

    Summary and conclusion

    18:00 - 
    24:00
    Networking and afterparty

    E-volution participants

    Networking and afterparty

    0
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